STARBUCKS

 

Case: 10th Anniversary

 

  • Development of creative idea
  • Comprehensive event production.
  • Calling in journalist from Lifestyle, management of one-on-one interviews, and interviews with media specialized in business.
  • Creation of toolkit (key messages, Q & A, calendar profiles).
  • Delivery of products of the brand to main editorial firms.
  • Brand Experience & Communication.
  • Reports, KPls and metrics analysis.